WE’RE A TEAM OF SEASONED RESEARCHERS, PRODUCT MARKETING, SALES ENABLEMENT, AND CONTENT MARKETING PROFESSIONALS.
We partner with growth stage B2B companies to help them set the foundation for scale, build and launch their initiatives, and ultimately grow revenue and market share.
In collaboration with your team, we help you identify your ideal customer, understand the competitive landscape you are playing in, and build a narrative that resonates and differentiates your product in the market.
Sales & Marketing Content
Do you need content and collateral to support your sales and marketing efforts? We can help you with your content strategy, website copy, case studies, testimonial videos, sales decks, one-pagers, email nurture campaigns, competitive analysis, objection handling, social media content, and design.
Coaching & Training
We offer training workshops and coaching sessions for founders, executives, and their teams to help you scale your go-to-market efforts in-house.
Meet our founder
Hi this is Dena 👋🏽
After leading multiple B2B SaaS companies through their most challenging growth states, Dena decided to take her learning to the broader market.
Dena has over 18 years of experience in go-to-market and marketing in various organizations and industries.
She has led the GTM, marketing, and growth team at several growth-stage tech companies like HOVER, Fletch, and Showpad. She has supported these teams in achieving 4Xing revenue YOY, hiring hundreds of people, and raising millions of dollars in venture funding.
Previous to tech, Dena led product development and go-to-market at Fortune 500 organizations like Bosch and P&G.
WE'VE WORKED WITH MANY INNOVATIVE TECHNOLOGY COMPANIES
Kind words
We engaged Dena at our company to help us craft go-to-market messaging and marketing campaigns. She was extremely knowledgeable and aware of budget constraints as we were a startup in the AI space. As a result of her efforts and recommendations, we penetrated new markets and increased our awareness in new sectors. Dena is a consummate professional and easy to work with on any project!
Karen Rumble-Needel, CRO at X2AI
Dena is an impressive professional with a laser focus on getting things done. Her ability to read between the lines and get to the heart of complex matters helped break down dense topics into simple language. I appreciated her collaboration on strategic planning and exploring new technology in AI. I'd welcome an opportunity to work with her again on big or small projects, especially in the supply chain space.
Katherine Lehman, VP of Marketing at FlavorCloud
We reached out to Dena to help us with positioning our platform offering at Shippo. She is experienced, knows exactly what questions to ask and how to align internal stakeholders behind a strong narrative to help with market expansion and growth. She was also very timely and worked around our busy schedules to deliver the final product. Highly recommend working with Dena.
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